You help leading companies in their transformation to become a client-centric organisation. Do you have a passion for marketing and customer engagement? Do you want to make organisations successful by implementing customer-centric strategies? Brand & Experience is about supporting companies in the Retail, Consumer Products, Manufacturing and Financial Services industries in building and maintaining the best (digital) customer experience at every touch point. By inspiring organisations to optimize the customer experience with new technologies such as artificial intelligence, virtual reality and voice assistants. Together with a the project team, you analyse and benchmark marketing strategies and CRM platforms. Or you build innovative business models and service concepts.
What else will you be doing?
- You are part of the team that drives digital transformation and improves end-to-end customer experience.
- You help clients design, deliver and adopt marketing automation, personalized offer/reward mechanisms and multi-channel campaign management and analytics tools.
- You keep up to date with the latest digital marketing trends on innovations and you have a vision on how digital technologies could be used to enable optimal customer engagement.
- You bridge the gap between business and technology for our clients.